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Business: the Science Behind It

In the world of business, there are hundreds and thousands of different processes and procedures that each bolster success in their own ways. The majority of these process and procedures are changing on a yearly, monthly, weekly and even daily frequency leading to outdated methods and operational nightmares. Whether for sales enablement, employee onboarding & training, product information, education or even project management, there’s really no single-factor for success. So how does a company thrive in such a fast-evolving environment? The answer -  the scientific method.

Scientific Method is defined as the process of events in which people try and understand both the physical and mental aspects of science through process and experiments.

In any business, scientific method includes 4 major aspects;

  1. Theory
  2. Action
  3. Outcome
  4. Learn

Each phase of the scientific method is just as important as the next. Harnessing this practice greatly encourages innovation and achievement at both the company and team levels. But it’s easier said than done. The art within this science -- kind of an oxymoron right -- is implementing this practice at the correct location and time, but a well-timed plan is not everything. These phases are the building blocks for how work gets done... Let’s break it down!

Theory - As you may remember from high school when first learning about scientific method, every issue or task starts with a hypothesis. Whether it is a simple day-to-day task or a mission critical issue, you start with a theory for a plan of action. For instance, a software company may look to provide specific training to new users to achieve 35% higher product engagement in comparison to users who were not given that information.

Action - Upon receiving product training information, the end user of the software consumes the information while navigating through the software – well that’s the theory at least.

Outcome - For every action, there is an outcome. The end user has consumed the training material and used it to learn the software. As a result, the company found that the new user has increased product engagement by 15%. Great, that’s a start – but still 20% short of their goal.

Learn - Once the new user has consumed the information and the company has seen an increase in product engagement by 15%, analysis comes into play. Feedback and data from the new user showed higher proficiency of the software from consuming just 70% of the training information. 20% of the training could be optimized with improved information and 10% of the training is recognized as obsolete. The company can then take that data and use it to formulate a new theory on how to enhance the current material, remove unneeded material and/or add additional material to reach their 35% goal.

Make It Happen with Retrieve

With Retrieve, you have the ability to execute on each phase of the scientific method -- all in one place! Create and deliver relevant information to the individual with the problem. Give them the ability to access and refer back to that information effortlessly and up-to-the-minute. With a Retrieve knowledge application, you can:

  • Retrieve on demand information to get the knowledge needed in the moment it is needed
  • Measure actions and outcomes of users who have consumed the information
  • Collect feedback (learn) to which you can circle back to your theory and understand how to better optimize your content
  • And tons more

Try it for yourself -- It’s free!

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